About us at JiURU Treasures

Welcome to Our World of Natural Aromas & Mindful Living

At the heart of what we do is a love for pure, handcrafted incense, sustainable scents, and a strong sense of community. Our journey began years ago, traveling through the vibrant landscapes of South India, particularly Kerala and Tamil Nadu, where we discovered not just the beauty of natural fragrance, but the deep traditions and craftsmanship behind it.

Through these travels, we built lasting friendships with small-scale artisans and family-run businesses in local villages. Their dedication to their craft, using time-honored techniques passed down through generations, resonated deeply with us. Today, we are honored to share their work with you—authentic, ethically sourced incense, attar oils, and natural resins made with the same care and intention as they have been for centuries.

We believe in treading lightly on this beautiful planet, which is why every product we offer is 100% natural and packaged with sustainability in mind. We use recycled, recyclable, or reused materials, avoiding unnecessary plastics wherever possible. Our packaging is simple and eco-conscious—we often repurpose old boxes and cardboard, secure our parcels with brown paper tape, and hand-wrap orders in newspaper. We know packaging is often discarded, so we focus on what truly matters—the quality and purity of what’s inside.

When you choose our incense and perfumes, you're not just bringing beautiful, long-lasting aromas into your space—you’re supporting traditional artisans, promoting sustainable living, and becoming part of a movement that values craftsmanship over mass production.

Thank you for sharing this journey with us, for choosing authenticity, sustainability, and a little less waste with every purchase. Together, we can make mindful choices that nourish the soul and the planet.